“Old still works” that’s what our parents say to us whenever we undermine a traditional technique that still works for them and could still be working in our today’s age.

Trade shows are old and yet can still be considered as a very good marketing platform for small and big businesses. Though technology is converging customers and businesses more and more nowadays with the help of the internet and social media. It’s foolish to consider trade shows are no longer effective.

Let us give you five reasons why many businesses still invest on trade show booths and trade shows to market their product:

1. Trade shows are your platform to direct customer sales opportunities

Trade shows works because many of them are organized based from a certain niche or interest. Trade shows can be tailored made for an automotive trade, food expo, real estate, travel and tour offers, wedding expo